Links and content. We know these are the two driving factors behind search rankings and visibility. There have been numerous studies on the subject, and a Google employee even flat out said this is the case. Because of the importance of content and links, most site owners focus the majority of their optimization efforts on […]
In the early days of SEO, web directories were the thing. Back then, the Google algorithm was a lot easier to game. If your site was listed on a ton of online directories, it must be pretty dang special – or at least, that’s how the algorithm saw it. The number of directory links you […]
Google has posted the date of December 13, 2018 as the date they will be removing some of the old Google Search Console reports. The reports are already replaced by similar reports in the new Google Search Console. The reports going away in the old Search Console include: Search Analytics Links to Your Site […]
Google has published their annual “Year in Search” – their old Google digest, which sums up the most searched for keyword phrases over 2018. To be clear, these are top trending searches, which takes into account an increase in interest from 2017 to 2018 around a specific topic.
You Increase Your Local and Worldwide Reach Every business has its target audience. Using SEO by making sure that any content associated with your business is rich in keywords, doesn’t read like spam, and includes relevant, interesting, and informative information will pull in your target. You can post blogs about sales, recipes, merchandise, or other […]